Acoustic Pixel are an up-and-coming household and corporate technology company specialising in AV installations for residential and business customers. Part of our project with Acoustic Pixel involved sculpting the brand and customer experience.
Our approach was to first tackle the logo and associated colours. A thin, minimalist Sans font was used to emphasise the modern, technical work Acoustic Pixel conduct; this, complemented by soft deep purple gradients (emulating the type of lighting you would find in a home cinema installation).
Dashes of bright purple were used as an accent colour and a dulled grey for any text to create a soft, premium and friendly brand persona.