Interested in working FOR TWIST?
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CURRENT VACANCIES
PR & Marketing Campaign Manager
PR & Marketing Campaign Executive
THE ROLE
You will be responsible for leading and driving forward marketing and media campaigns on behalf of our leisure clients using a timely, organised, planned and accurate structure determined by you.
The role will encompass setting and leading integrated communications campaigns using a broad range of digital and traditional channels appropriate to achieving our client’s priorities. Creativity, imagination and multi-tasking are key to this role, as is responsibility for deadlines, planning, organisation and managing your workload in a timely way.
Key areas of responsibility will include:
ACCOUNT MANAGEMENT
- Developing and maintaining excellent working relationships with your clients to understand their campaign objectives and regularly reporting on performance
- Engaging and liaising with clients to understand their briefs and to take the campaign lead with developing and executing those marketing strategies
- Maintaining and developing brand image and reputation through the press and digital content
- Planning and managing marketing resource within agreed budgets
DIGITAL & SOCIAL
- Desirable but not essential – Managing all paid promotion and PPC campaigns)
Generating content plans across all digital platforms, including social and web, in order to drive awareness and engagement - Creating and uploading engaging content across online channels including company websites, blogs and social media channels to effectively attract and engage target audiences through proactive communication
- Managing and optimising client’s digital resources with a view to continuously improve and increase traffic and conversions if required as part of the client’s brief
- Analysing and monitoring data related to digital performance and reporting on key KPI’s to shape future plans and digital strategy
- Developing customer specific content, optimised for the appropriate platform
PR
- Developing, implementing and evaluating a media relations strategy and approach, which is presented to and agreed with clients.
Liaising with key journalists and pitching in relevant stories - Quality assuring all press releases and media responses to ensure appropriate tone of voice and that narrative and key messages are communicated appropriately
- Developing a framework to monitor brand mentions
- Nurturing key media relationships and managing requests from media enquiries
- Making recommendations for and managing the development of new PR opportunities
- Identifying social media, blogger and other influencer opportunities for positive PR
- Seeking opportunities to comment on topical/industry updates for positive publicity
THE ROLE
You will be responsible for supporting your line manager (PR & Marketing Campaign Manager) with the execution of concurrent marketing and media campaigns.
The role will encompass using a broad range of digital and traditional channels to deliver engaging campaigns that achieve our client’s priorities. Creativity, imagination and multi-tasking are key to this role, as is responsibility for meeting deadlines, being organised and managing your workload in a timely way.
Key areas of responsibility will include:
ACCOUNT REPORTING
- Preparing reports and collating press cuttings
- Meeting preparation
- Undertaking daily marketing activity to develop brand image and reputation through the press and with digital content
- Being the first point of contact for all press and media-related enquiries
DIGITAL & SOCIAL
- handling day-to-day activity for all paid promotion and PPC campaigns
- Creating and uploading content that is to be shared across all digital platforms, including social and web
- Undertaking search optimisation activity with a view to continuously improve and increase traffic and conversions if required as part of the client’s brief
- Reporting and monitoring data related to digital performance and KPI’s
PR
- Writing and issuing press releases on behalf of clients
- Following up in media activity
- Forming and building relationships with relevant influencers and journalists
- Responding to media enquiries
- Monitoring press cuttings
- Making recommendations for and managing the development of new PR opportunities
- Identifying social media, blogger and other influencer opportunities for positive PR
- Seeking opportunities to comment on topical/industry updates for positive publicity
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Contact US
JOIN OUR TEAM...
To apply for a role with Twist, please send a creative and compelling application to:
Email: chrissie@twistmarketing.
co.uk
Tel: +44 (0)191 341 0045